#1 Independent Seller of
WooCommerce Plugins
#1 Independent Seller of
WooCommerce Plugins
Sarah runs an online hardware store powered by WooCommerce.
Contractors often buy screws and bolts by the box, while DIY customers just need a few pieces.
To serve both groups, she created two separate product listings—one for “Per Piece” and another for “Per Box.” But soon, her customers were confused, her stock tracking was off, and even Google flagged the duplicate pages.
That’s when she realized: there has to be a better way to let customers choose how they want to buy—without juggling multiple listings.
If you’re in the same boat, you’re going to love this solution.
In this blog, we’ll show you how to offer both retail and bulk purchase options in a single WooCommerce product page—making your store more efficient, user-friendly, and built to scale.
WooCommerce is great for simple eCommerce setups—but when it comes to offering both retail and bulk options under one product, things get tricky.
By default, WooCommerce only allows a single unit of measurement and pricing per product. That means if you want to sell the same item “per piece” and “per box,” you’re left with two poor choices:
Neither of these options scale well—especially if you’re managing a large catalog, selling to multiple customer types, or tracking inventory closely.
What you need is a way to keep everything under one clean product page—while still letting users choose how they want to buy.
That’s where the Woo Multiple Unit Sale solution comes in.
Instead of juggling multiple product listings or bending WooCommerce to do something it wasn’t designed for—what if you could simply let customers choose between units like:
All from the same product page?
With the Woo Multiple Unit Sale plugins, that’s exactly what you can do.
This plugin adds a flexible unit selection system to your WooCommerce products, so customers can pick the quantity type that fits their needs—whether they’re shopping for a few items or ordering in bulk.
No duplicate listings. No inventory headaches. No confusing UX.
Here’s what makes this plugin so useful for hybrid stores:
Ready to simplify your store and offer more flexibility to your customers? Here’s how you can set it up in just a few minutes:
Step 1: Install & Activate the Plugin
First, download and install the Woo Multiple Unit Sale plugin from your WordPress dashboard or upload the plugin ZIP file.
Once installed, activate it.
Head over to Products > Add New (or choose an existing product you want to modify).
Scroll down to the Product Data section.
In the product settings, look for a new tab or section labeled “Multiple Unit Options” or similar (depending on the plugin UI).
Enable the feature for this product.
Now, you can define your unit options. For example:
| Unit Label | Quantity | Price per Unit |
|---|---|---|
| Piece | 1 | $2.00 |
| Pack | 10 | $18.00 |
| Box | 50 | $80.00 |
You can also add a short label or tooltip to help customers understand each option (e.g., “Best for bulk orders” under Box).
Step 5: Save & Preview
Once you’re done setting up the units and prices, hit Publish or Update the product.
Now go to the product page — you’ll see a clean unit selector dropdown or radio button set (depending on your settings), allowing customers to pick the format they want to buy.
Wondering how this works in the real world? Here are a few examples of how different industries are using the Woo Multiple Unit Sale feature to serve both retail and wholesale customers from a single product page.
1. Hardware & Tools Store
2. Textile & Fabric Business
3. Organic Grocery Store
4. Health & Beauty Products
5. Home Supplies or Cleaning Products
WooCommerce wasn’t designed out of the box to handle hybrid B2B and B2C selling—but with the right tools, it becomes a powerhouse.
By offering multiple units per product, you:
If you’re tired of duplicating products just to sell in different formats, it’s time to streamline your store.
Start offering retail and bulk purchase options in the smartest way possible—all from one WooCommerce product page.
